What it is
This skill finds the posts, reels, videos, or tweets that did far better than a creator's or competitor's normal results. It compares each post against that account's own typical performance, explains the patterns behind the winners, and turns them into a practical swipe file. Marketers and creators get a ranked report with hooks to borrow and content ideas based on what actually worked.
What it does
- Pulls recent public posts from TikTok, Instagram, YouTube, LinkedIn, X, Facebook, Threads, and Bluesky
- Measures each post against the account's own typical results, not raw view counts
- Ranks the biggest overperformers and explains why each one likely worked
- Collects the exact hooks used in the top posts
- Suggests new content ideas based on the winning patterns
Use it when
- You want to know which of a competitor's posts really took off and why
- You're building a swipe file of proven hooks and formats for your own content
- You're analyzing a creator before partnering with them or modeling their approach
Add this skill to your AI
Copy the source URL and ask your AI to add it. Most coding agents — Claude Code, Cursor, Codex, Gemini CLI, OpenCode, Windsurf — will fetch and install it for you.
Try this prompt:
Add this skill to my project: https://github.com/ScrapeCreators/social-media-research-skills/tree/main/skills/outlier-post-finder