What it is
This skill helps you write cold outreach emails that sound human and get responses. Whether you're a founder reaching out to potential customers, a marketer running outbound campaigns, or anyone who needs to cold-email prospects, it guides you through personalization, value props, and follow-up sequences. The AI handles the copywriting craft while you focus on who you're reaching and what you're offering.
What it does
- Writes cold emails that sound like they came from a real person, not a template
- Creates multi-touch follow-up sequences with different angles for each email
- Generates subject lines designed to get opened without sounding salesy
- Personalizes emails based on research signals like funding, hiring, or company news
- Optimizes for replies by keeping emails short, focused, and low-friction
Use it when
- You're reaching out to potential customers or partners you've never spoken to
- You need to write a prospecting email but don't know how to make it sound natural
- Your cold emails aren't getting replies and you want to improve them
- You're setting up an outbound sales campaign and need a sequence of follow-ups
Add this skill to your AI
Copy the source URL and ask your AI to add it. Most coding agents — Claude Code, Cursor, Codex, Gemini CLI, OpenCode, Windsurf — will fetch and install it for you.
Try this prompt:
Add this skill to my project: https://github.com/coreyhaines31/marketingskills/tree/main/skills/cold-email