What it is
This skill analyzes survey responses, interview transcripts, or other research data to create three distinct user personas. Each persona includes their job-to-be-done, pain points, desired outcomes, and unexpected behavioral insights. Perfect for product managers, marketers, and founders who need to understand and segment their users without doing manual analysis.
What it does
- Reads and analyzes CSV files, Excel sheets, survey responses, or interview transcripts you provide
- Identifies patterns across your user base and groups similar users into distinct segments
- Creates 3 detailed personas with demographics, motivations, pain points, and desired gains
- Surfaces one unexpected insight per persona based on actual behavioral data
- Assesses how well your product fits each persona's needs and flags gaps
Use it when
- You have raw research data (surveys, interviews, feedback) and need clear user segments
- You're building or refining your product strategy and need to understand who you're serving
- You need to communicate user needs to your team, investors, or stakeholders
- You're segmenting your market for marketing campaigns or feature prioritization
Add this skill to your AI
Copy the source URL and ask your AI to add it. Most coding agents — Claude Code, Cursor, Codex, Gemini CLI, OpenCode, Windsurf — will fetch and install it for you.
Try this prompt:
Add this skill to my project: https://github.com/phuryn/pm-skills/tree/main/pm-market-research/skills/user-personas