Analytics Tracking Setup vs Outlier Post Finder

Analytics Tracking Setup

By Corey Haines (Marketing)

Set up tracking to measure what's working in your marketing and product.

Outlier Post Finder

By ScrapeCreators

Find the social posts that beat an account's usual performance and learn why.

Analytics Tracking Setup

• Creates tracking plans that define what events and user actions to measure
• Sets up Google Analytics 4, Google Tag Manager, and other analytics tools
• Designs naming conventions and property structures for consistent data collection
• Validates tracking implementation and debugs issues with events not firing correctly
• Establishes UTM parameter strategies for tracking campaign performance

Outlier Post Finder

• Pulls recent public posts from TikTok, Instagram, YouTube, LinkedIn, X, Facebook, Threads, and Bluesky
• Measures each post against the account's own typical results, not raw view counts
• Ranks the biggest overperformers and explains why each one likely worked
• Collects the exact hooks used in the top posts
• Suggests new content ideas based on the winning patterns

Reach for Analytics Tracking Setup when…

• You're launching a new site or product and need to measure user behavior
• You need to track conversions, signups, or key marketing goals
• Your analytics isn't working correctly or events aren't firing
• You want to measure campaign performance with UTM parameters

Reach for Outlier Post Finder when…

• You want to know which of a competitor's posts really took off and why
• You're building a swipe file of proven hooks and formats for your own content
• You're analyzing a creator before partnering with them or modeling their approach