Cold Email Writer vs SEO & AI Search Optimization — Which AI Skill Should You Use?

The short version

By Corey Haines (Marketing)

Write B2B cold emails and follow-up sequences that actually get replies.

By C1 (Marketing)

Audit and improve your site's visibility in Google, ChatGPT, and AI-powered search.

Writes cold emails that sound like they came from a real person, not a template
Creates multi-touch follow-up sequences with different angles for each email
Generates subject lines designed to get opened without sounding salesy
Personalizes emails based on research signals like funding, hiring, or company news
Optimizes for replies by keeping emails short, focused, and low-friction

Audits your site for crawling, indexing, and technical SEO problems (page speed, mobile-friendliness, broken links)
Reviews on-page SEO: titles, meta descriptions, headings, keyword targeting, and content quality
Checks if AI search engines (ChatGPT, Perplexity, Google AI Overviews) can access and cite your content
Recommends schema markup (structured data) to help search engines understand your pages
Prioritizes fixes by impact (Critical/High/Medium/Low) so you know what to tackle first

You're reaching out to potential customers or partners you've never spoken to
You need to write a prospecting email but don't know how to make it sound natural
Your cold emails aren't getting replies and you want to improve them
You're setting up an outbound sales campaign and need a sequence of follow-ups

You're not ranking well in Google or your organic traffic is dropping
You want to show up in ChatGPT search results or Google AI Overviews
You need to fix technical SEO issues (slow site, indexing problems, broken pages)
You're launching new content and want to make sure it's optimized from day one