The short version
Anthropic Brand Guidelines
By Anthropic
Apply Anthropic's official colors, fonts, and style to slides, documents, and visuals.
Data Visualization
By JR Brugger (Design Workflow)
Design clear charts and graphs that communicate insights without confusion.
What each one does
Anthropic Brand Guidelines
- Applies Anthropic's official color palette to backgrounds, text, and accent elements
- Sets headings in Poppins font and body text in Lora font with automatic fallbacks
- Styles shapes and non-text elements with brand accent colors (orange, blue, green)
- Maintains visual hierarchy and readability while keeping everything on-brand
- Works across slides, documents, and other visual artifacts without manual setup
Data Visualization
- Recommends the right chart type based on what you're trying to show (trends, comparisons, distributions, relationships)
- Applies design principles that make charts clear and easy to read (proper labels, colors, and minimal decoration)
- Ensures visualizations are accessible to all audiences including colorblind users
- Guides responsive design so charts work on mobile and desktop
- Provides best practices for direct labeling, context, and interactive exploration
When to pick each one
Reach for Anthropic Brand Guidelines when…
- You're creating a presentation or document for Anthropic and need it to look official
- You want consistent branding across slides, reports, or marketing materials
- You need the right colors and fonts but don't want to look them up every time
Reach for Data Visualization when…
- You're building a presentation deck and need to show quarterly sales trends or market data
- You're writing a report and want to visualize survey results or customer metrics
- You need to create a dashboard that communicates KPIs to your team
- You're designing charts for an article, proposal, or investor update
Quick facts
| Anthropic Brand Guidelines | Data Visualization | |
|---|---|---|
| Made by | Anthropic | JR Brugger (Design Workflow) |
| Category | Design & Creative | Design & Creative |
| Source | View ↗ | View ↗ |
| Detail page | Open | Open |