Page Conversion Optimizer vs Paid Ads Campaign Manager

The short version

By Corey Haines (Marketing)

Get expert CRO advice to turn more visitors into customers on your landing pages and homepage.

By Corey Haines (Marketing)

Create and optimize paid ad campaigns on Google, Meta, LinkedIn, and other platforms.

Reviews your homepage, landing pages, or pricing page and identifies what's hurting conversions
Checks if your value proposition is clear, your CTAs are compelling, and your page is easy to scan
Spots friction points like confusing forms, weak trust signals, or missing objection handling
Gives you rewritten headlines and CTA copy with rationale for each change
Suggests A/B test ideas and prioritizes changes by impact

Recommends the best ad platform for your goals (Google for search intent, Meta for visual products, LinkedIn for B2B)
Structures campaigns with proper naming, budget allocation, and audience targeting strategies
Writes compelling ad copy using proven frameworks like Problem-Agitate-Solve and Before-After-Bridge
Optimizes campaigns by analyzing metrics like CPA, ROAS, CTR, and suggesting improvements
Sets up retargeting funnels that show different messages based on where visitors are in your sales process

You're launching a new landing page and want to get it right before running ads
Your page traffic is good but conversions are low and you're not sure why
You need a second opinion on headlines, CTAs, or page structure before a big launch
You're about to run paid campaigns and want to maximize ROI from day one

You're launching your first paid ad campaign and need guidance on platform selection and setup
You're running ads but your cost per acquisition is too high or click-through rates are low
You need to write ad copy that converts or test new creative angles
You want to set up retargeting campaigns to reach people who visited your site but didn't convert