Human Writing vs Story Pitch

Human Writing

By ClawHub Community

Write blog posts, marketing copy, and emails that sound like a real person wrote them.

Story Pitch

By James Anditis (Journalism)

Write compelling story pitches for editors with hook, sources, scope, and competitive angle.

Human Writing

• Writes content using simple, direct language instead of inflated corporate speak
• Avoids AI tells like 'delve,' 'pivotal,' 'tapestry,' and synonym cycling
• Uses contractions, lowercase headings, and natural sentence rhythms that sound human
• Checks drafts against a reference list of common AI writing patterns
• Focuses on concrete facts and specific details instead of vague generalizations

Story Pitch

• Provides proven templates for daily news, features, investigations, and op-ed pitches
• Structures your pitch with hook, evidence, access, and timeline sections
• Helps you answer the critical questions editors ask: why this story, why now, why you, why this outlet
• Formats pitches for different publication types and editorial expectations
• Includes real examples showing how to present sources, visuals, and resource needs

Reach for Human Writing when…

• You're drafting a blog post, newsletter, or article for your company
• You need marketing copy or social media content that doesn't sound like a bot wrote it
• You're writing client-facing emails or website pages that need to feel authentic
• You want to edit existing content to remove AI-sounding phrases and make it more natural

Reach for Story Pitch when…

• You're pitching a story idea to an editor or publication
• You need to write a freelance query letter that stands out
• You're competing for an assignment in your newsroom
• You want to refine your story angle before you start reporting